Home team pride is a cornerstone of the American way of life. Millions of sports fans across the country are looking for new and exciting ways to decorate their homes, and surround themselves with the collegiate and professional teams they root for 365 days a year. These collections of sports art that sets you apart honors your customers unwavering passion and support for their favorite teams – catching them where they love to shop and generating all-star revenue for your stores.
Over the past year, college bookstores and sports-specific channels have not been immune from the challenges retailers have faced with reduced traffic and overall shopping behaviors. Conversely, sports fans and fanatics have ramped up their fandom – making their homes a priority like never before through décor that helps knock their favorite spaces and “fan caves” out of the park. With Open Road Brands vast and rapidly expanding portfolio of licensing partnerships, the time has never been better to deliver an all-star collection of home décor for every fan in your stores.
Unlike other decor categories, where major brands and top properties can appeal to the masses, sports enthusiasts are actively searching for home accents and gifts that truly speak to their fandom. Those that dive deeper and represent the individual teams, franchises, and athletes they show up at games to root for and are featured on billboards around their towns – generating real-time excitement in their communities.
In an effort to support an even richer and more dynamic sports decor business, and connect with the local fans already in your stores, Open Road Brands is proposing regional sports collections that are manufactured right here at home – featuring unique items that bring even more to love (and purchase) for NHL, NFLPA, Collegiate, and MLB fans across the country.
Through our broad reaching licensing and logistics partnerships, coupled with our domestic manufacturing capabilities, our resources are at your disposal to bring the right product mix to right markets at the right time – anchored through social media support from Open Road Brands and our partners such as the Oklahoma State Licensing Director and the university’s online influencer network that will help get the word out about these products and drive traffic to your stores.
The following product showcase is meant to be visual representation of the many potential ideas we could develop for your Hometown Sports Collections. The actual collections we create will be unique to the geographic location and team-specifics of your stores and a perfect mix of fan-loving awesomeness for your sports-loving customers.
No other pastime unites us, excites us, and reaches a larger audience or more dedicated fanbase than sports. From celebrating exhilarating, last second victories to enduring stunning and heartbreaking losses, the memories made and moments shared with friends and family run side-by-side with the home teams, iconic matchups, and beloved athletes that help bring them to life.
This presentation is for representation and may not be duplicated without the permission of Open Road Brands.
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