GOING THE EXTRA MILE

For Our Retail Partners

WHY US

Helping you
drive it home

The OPEN ROAD EXTRA MILE program goes above and beyond standard product development to create fun, dynamic, and impactful branding campaigns that drive shoppers to your online and brick-and-mortar stores – delivering significant sales growth and leveraging our combined social media outlets to feature content that OPEN ROAD STUDIOS brings to life, in close collaboration with your marketing and communications teams.

We go the extra mile.

OPEN ROAD STUDIOS

What we offer

  • In-house marketing studio supports retail and licensing partner initiatives through parallel campaigns
  • Creates printed marketing assets for sales and branding campaigns
  • Digital marketing creation for online advertising implementation
  • On-site product and lifestyle photography studio 
  • Supports licensors through “sizzle video” creation via in-house production studio
  • Collaboration with in-house marketing department or external agencies

Content & Capabilities Showcase

Open Road Studios pairs agency-level creative with expert marketing professionals that work in-house to develop engaging and brand-focused content for retailer initiatives and licensor priorities – to maximize sales in all channels of distribution.

IN-HOUSE VIDEO PRODUCTION

We help you
tell your story

At the heart of every licensed brand, retail shopping experience, or home décor and gift product is a story behind all that went into its creation.  Our seasoned and passionate team of artists, writers, designers, and storytellers can create dynamic lifestyle videos, product showcases, and original social media content – from fun and heartfelt to exciting and downright cool – to bring your narrative to life in engaging ways that drive revenues and continues to surprise, and delight, your fans and customers.

Lifestyle Videos

Star Wars Kitchenware

In The Garage

Product Showcase

Star Wars Galaxy's Edge

Magnet Spinner Promotion

Product In-Store

Bass Pro In-Store

Bass Pro Art Bay

Kansas City Royals Team Store

Jayhawk Book Store

SOCIAL MEDIA

We help you engage
with your audience

For our Retail and Licensing Partners alike, getting the right message to the right customers at the right time can be the difference between exceeding sales objectives and missing them altogether.  We are committed to working hand-in-hand with your marketing and communications teams to create exciting, relevant, and click-worthy social media content that drives engagement for new, existing, and your most devoted fans.

INSTAGRAM & FACEBOOK

Single Post &
Carousel Ads

Use single or multiple images to showcase all of the products in the collection, while generating content to increase engagement.

Generate impressions and views of our product releases on our owned social channels by creating shareable and “like”able content.

Carousel ads and single image posts can also be used as paid sponsored content on Instagram and Facebook to increase reach. Constant content generation is the key to growth on social media channels.

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OPEN ROAD BRANDS

Who We Are

In ALL we do – from partnering with the world’s most iconic licensed brands to bring their characters and content to life in bold new ways, to creating lifestyle-driven pieces that speak to how hobby and leisure enthusiasts choose to see the world – Open Road Brands starts with the fan, fanatic, and family home in mind, to help fill the places and spaces they love to be in with more of what they love to love.

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WE DON’T IMITATE, WE INNOVATE

We take the world's best brands to brand new places

Open Road Brands is the industry leader in taking a lifestyle approach to licensed properties. No other company starts with the fan, fanatic, and family home in mind or brings our level of thoughtfulness, artistry, and creativity to wall art, home décor, and gifts in ways that brand enthusiasts are proud to own and eager to display.

Our in-house cast of fans, makers, writers, illustrators, designers, painters, and ideators have a deep passion for and commitment to bringing true creative originality to the world’s best brands and most famous characters.

FORGING POWERFUL PARTNERSHIPS

A few of our
brand partners

ONE STOP BRAND SHOP

Brand Stewardship

• PRODUCT DEVELOPMENT

• CREATIVE ASSET EXPANSION AND REIMAGINING

• OVERALL BRAND & MERCHANDISE EXPERIENCE

• LICENSING & BRAND STEWARDSHIP

• PROMOTIONAL AND CORPORATE GIFTING SOLUTIONS

• COHESIVE CORPORATE REBRANDING AND LOGO DEVELOPMENT

Our ONE STOP BRAND SHOP takes a fully comprehensive, 360° view of the brand experience and serves as your BRAND STEWARD to design lifestyle-driven products, original artwork, immersive in-store enhancements, cohesive rebranding, and one-of-a-kind marketing content that creates marketplace excitement and keeps your existing enthusiasts hungry for more.

OPEN ROAD BRANDS LICENSING

This presentation is for representation and may not be duplicated without the permission of Open Road Brands.
For more information please contact sales@orbrands.com or 844.533.6890

PATRICK HAYES – COO
PHONE: 316-337-7550 EXT. 540
EMAIL:PATRICK.HAYES@ORBRANDS.COM
WEBSITE: OPENROADBRANDS.COM