Agenda
- Open Road Brands At A Glance
- 2021 Recap
- Current Success
- Category Strategy
- Support needed
- Discussions and Next Steps
At A Glance
Open Road Brands is a multi-generation, family-owned, vertically integrated, consumer products company specializing in distinctive products for the home. The Company designs and manufactures unique consumer products that are sold through best-in-class retailers across multiple channels.
Our product line is comprised of wall art, home decor, impulse, gift, and functional home products.
We own propriety in-house brands and collections. We also have secured highly sought-after license partnerships with some of the top Fortune 500 companies.
2021 Recap
Domestic Manufacturing
Our domestic manufacturing, distribution & fulfillment allows us to supply our partners with guaranteed timely inventory & quality product at a strong value.
Lower MOQ’s & Run to Order Production
On Demand Printing & Production
Shorter Retailer Lead Times
Current Success
Secured Placement:
- Broad success securing placement at national and regional retailers.
- Widespread success across sports specialty, grocery, hardware and college stores.
- Success is being seen with customer re-orders, buyer feedback
- Tailored merchandising programs for partners
Athletics Division
Where others imitate, Open Road Brands elevates sports of every sort through fan-loving artistry. Our unique combination of team licenses, ORB Sports Trend & Big Screen Sports separates us from the competition & ensures retailers maintain consistently strong sales despite their team’s win/loss column.
NFLPA
MLB
NHL
NBA
NCAA
BIG SCREEN SPORTS
OPEN ROAD ATHLETICS
Category Strategy
- Retail -
Deliver regional, scalable programs creating demand through creativity, relevant timing and impact.
JULY
Core
Home Décor
OCTOBER
Giftable Décor, Home Entertaining, Playoff Prep
JANUARY
Basketball Program Focus
SPRING
Outdoor Décor
Specialty Sports Retail
Ecommerce Distribution Channels
Our products are strategically activated on a select group of best-in-class ecommerce platforms.
Direct to Consumer
Popclassics.com
Omni-Channel
TSC
Home Depot
Target
Hobby Lobby
3rd Party
Amazon
B2B
Shop-ORB.com
Dropship & Wholesale
Fanatics
Shopdisney
Zulily
Category Strategy
- Consumer -
Open Road Brands
Knows Our Customer
- The Enthusiast:
ORB Décor brings their passion home.
- The Casual Fan:
ORB solves gifting, entertaining and family décor needs.
Where We Are Going
- Product -
- Format and Design Innovation
- Materials, light, sound, etc.
- Creative/Editorial differentiation
- Print On Demand; domestic production capability, reducing customer risk
- Event driven; capture placement opportunity with retail for key events aligned with licensor: Draft, All-Star, Championship etc
- E-commerce
- Innovation Fulfillment
- Sustainability
Product Categories
Open Road Brands is a one-stop shop for a wide array of home décor categories, functional gifts and complete point-of-sale merchandising strategies – all brought to life in dynamic ways that you won’t find anywhere else in the marketplace.
Signs & Wall Art
Gallery Wrapped Canvas
Metal Art
Framed Art
Wood Art
Print On Glass
Lenticular
Décor & Tabletop
Chunky Blocks
Picture Frames
Laser Cut Metal
Door Hangers
Function & Organization
Thermometers
Wall Hooks
Wall Shelves
Cast Metal Knobs & Pulls
Light Switch Covers
Entertaining, Kitchen, & Baking
Kitchen Magnets
Aprons
Mixing Spoons/Saptulas
Cookie Cutters
Product Showcase
We take the world's best brands
to brand new places!
Support Needed
Next Steps
OPEN ROAD BRANDS
This presentation is for representation and may not be duplicated without the permission of Open Road Brands.
For more information please contact sales@orbrands.com or 844.533.6890
CONTACT US
CHRIS HAYES – CMO
PHONE: 316-927-5144 EXT. 644
EMAIL:CHRIS.HAYES@ORBRANDS.COM
WEBSITE: OPENROADBRANDS.COM
KAREN LAYTON – VP OF STRATEGIC PARTNERSHIPS
PHONE: 816-679-8319
EMAIL:KAREN.LAYTON@ORBRANDS.COM
WEBSITE: OPENROADBRANDS.COM